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Yantai'S Foreign Trade Clothing Stores Rely Solely On Imitation To Keep Up Appearances.

2009/3/2 0:00:00 35

In some main commercial streets of Yantai, shops that display sharp signs such as "foreign trade clothing" and "export to domestic sales" can be seen everywhere. So many shops can't help wondering: are there so many foreign trade clothes?

Where do these clothes come from?

In this regard, a woman who has worked for many years in foreign trade clothing business revealed to the author that the "foreign trade clothing" in the market mostly came from Guangdong, Zhejiang or Jimo, and less than 10%.

  外贸店靠仿单撑门面

I saw in a foreign trade clothing store in Nan Hong street, all kinds of winter cotton dresses, jeans, small sweaters and so on. The price ranges from several hundred yuan to tens of dollars. The salesperson points to a blue down jacket, which is exactly the same as the brand of a shopping mall, and the price is 300 yuan cheaper than the shopping mall.

The writer saw that the clothes were full of foreign language signs and no Chinese word, so he asked, "how come there are no Chinese signs?"

"Do you have Chinese or foreign trade?"

The salesman replied impolitely.

Later, the author observed carefully the "foreign trade clothing" in the store, and found that these clothes were confused in logo, and others were not even trademarks.

Some brands called brand clothing, fabric, specifications, washing label brand cards, although there are many, but in English, Korean or Japanese most, style and the appearance of the appearance close, but look carefully to see some clothing of the name of the goods are not standard, such as one letter or less one letter, but the owner insists that the product is "export to the interior", and refuses to disclose its channels of purchase.

Ms. Fu told the author the mystery: "at present, there are many foreign trade clothing stores on the market, but many are just the guise and signs for businesses to attract customers."

The real source of foreign trade clothing is so poor that it simply can not afford a store, nor can it be purchased according to the needs of customers.

Only a few good foreign trade shops, because the owner engaged in foreign trade clothing processing, occasionally can Amoy to some foreign trade processing of the remaining "defective products".

But these clothes can only be put in the shop, and most of the clothes are purchased by imitation. In order to make profits, almost all foreign trade stores have to sell cheap imitation products.

  仿外单从何而来?

It is understood that the foreign trade clothing that consumers are familiar with generally refers to the residual defective products of various domestic manufacturers after the completion of foreign orders by the domestic garment manufacturers, as well as the processing of the surplus cloth which is saved by the manufacturer, and the return of goods without obvious quality problems.

In the eyes of many consumers, foreign trade clothing is after all ready for export. The price is cheap, the style is new, the quality is assured and there are brands, so it is highly respected.

But in fact, consumers usually buy imitation products.

Where does the imitation "foreign trade" costume come from?

Ms. Fu said, there are also advantages and disadvantages in fake foreign trade clothing. For some small foreign trade shops, most of the clothes come from wholesale clothing wholesale markets in Jimo and other places. The workmanship of these clothes is very rough, even without trademarks.

There are also some reputable foreign trade shops whose foreign trade clothing quality and style are relatively better. Basically, they are imported from Guangdong and Zhejiang, and then the foreign trade marks printed on their own have entered the ranks of "foreign trade boutique garments".

Because it is specially copied, the workmanship is exquisite, the style is also good, and can get the full choice from the model, the color, looks very good in the general public, is not the expert is very difficult to see the flaw.

Editor in chief: Xu Qiyun

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