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Cleaning Policy For Olympic Venues: No 10 People Wear The Same Business Clothes.

2008/6/20 14:58:00 51

Cleaning Policy For Olympic Venues: No 10 People Wear The Same Business Clothes.

This morning, the press conference on "prevention of hidden market behavior" was held at the Beijing Olympic News Center.


It is reported that the Beijing Olympic Organizing Committee attaches great importance to the prevention of the hidden market and has taken a series of positive and effective measures.

A reporter asked at the scene, "in some past Olympic Games or other sports events, some spectators would wear some clothes from non sponsors, or drink some of the sponsors of non Coca-Cola sponsors, in such a form as a hidden market behavior. Does the Olympic Committee or other parties have any plans to distinguish this audience from other ordinary spectators?"


Chen Feng, deputy director of the market development department of the twenty-ninth Olympic Games Organizing Committee, said that this phenomenon is indeed typical, and indicated that it would prevent and control such invisible market behavior.


He said that this kind of behavior can be controlled from tickets first. He said that all drinks should be prohibited from taking into the stadium and can buy drinks. According to our market development rules, they are all Coca-Cola drinks, because they are our partners.


Besides, we do not have special restrictions on the costumes, but if there is a group of spectators wearing the same clothes, including a group of spectators who wear the clothing of the sponsoring enterprises, this is to be restricted. Because the Olympic Games implement the clean venues policy, it is not commercialized, nor does it allow the clothing of the sponsoring enterprises, for example, ten people are dressed in a certain sponsorship enterprise's clothing and watch the matches in the stadium. This is also not consistent with the principles of the clean venues, and the non sponsoring enterprises are not allowed. If this happens, we will take corresponding measures.

For example, give him some sticky stickers with Olympic logo and stick them on him.

Chen Feng said.

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